22 Million pieces of content are shared everyday 62% of companies outsource their Content Marketing 79% of Marketers use article publication as a tactic 63% of marketers use Newsletter as a tactic 52% of marketers use video as a tactic Interactive Football kids 87% of marketers use social media to distribute content The ROI of […]
In December 2010 Danny Sullivan asked Google and Bing if and how they consider Facebook and Twitter in their algorithms, and because Danny is magic, Google and Bing answered him. Although some of the answers were a bit nebulous, we got a sense that how the search engines are thinking about what social signals might be […]
The internet is incredibly popular and as such internet marketing online advertising is becoming essential for most businesses. There is so much advertising on the internet it’s not funny and unfortunately much of it is just hype. How do you know if you are doing it right or wrong? When advertising online you need to […]
Despite the common myth, social media is something that has been around for quite a while now. On the other hand, the power to utilize this media into such a powerful marketing plan for a starting business is a newer and evolving concept. There will always be quicker and better ways to spread your company’s message through […]
It’s never a good idea to start a blog without taking some time to think it through first. Many of us think we’d like to become a blogger, but we don’t sit down and think about what exactly that means. “What am I going to blog about?” “Who is going to read my blog?” “What […]
Key performance indicators are becoming common in large corporations as a way to measure and monitor the success of key activities. But they can also play an important role in any sized ecommerce business. A KPI — key performance indicator — is simply a measure of some process, event, or activity. An example is checkout […]
When managing PPC campaigns, specific trends and statistics can be in direct conflict. These polarizing trends often occur with stats that should be parallel or at least trending similarly. As disturbing as this discrepancy may be, it can also help you gain deeper insights into your PPC campaigns. Often when a certain statistic like impressions goes up, […]
We all know that SEO experienced some major changes in 2012. In fact it can be easily said that SEO shuddered the industry last year, due to two influential algorithm updates. Well, before I start discussing about the changes occurred earlier and the expected changes, I would like to mention a very positive fact about SEO. […]
FACEBOOK- the most powerful social network, has become the most popular social media platform over the internet. In present scenario, marketing plays a major role to bring the product upto the consumers. From traditional paper marketing to the internet marketing- Product Marketing has changed a lot. Currently, more than 200crores of people are using facebook, […]
Social media integration is the syncing of all social media profiles on various social media platforms and aligning their functionality with that of a company’s main website. Social media platforms needs to be identified that are right for a business. Once identified and integrated it can have a positive effect on building traffic for the […]
Level 3 [Ratings and Reviews, Tools for rating and Reviews, Good Search Facility, Customer testimonials, Cross Selling of products, Breadcrumbs, Add-On’s] Ratings and Reviews: Ratings and reviews engage your visitors. Reviews increase the buy rate. The biggest problem we see for that most of the customers do not write comments/review or provide ratings. There is […]
Level 2 [Different Images, Tools to Zoom in/out, Videos, Manufacturer name, Product options, Gift Wrapping facility enablement] Different Images: In this level of ecommerce, we suggest to give user a user experience in which they can visualize the things. Say a 360 degree view of the product, top/down view, color change options. Zoom in/out – […]
An ecommerce is a way to sell products by giving the best details of the product over the web and making provision for the money collection. What does one need to do on a product page to make sure that the potential customer buys the product? That is the most important question Get My Ex […]
Link Building is an important part of Search Engine Optimization, and is a practice of getting other websites to link to yours. Link Building with quality backlinks is amongst many important aspects considered by search engines, while determining the rankings of a site. Therefore, creating backlinks is one of the most important tasks you can […]
Airlines industry is going thru a metamorphosis. Airline builders are creating planes of gigantic size giving the comfort of home and bringing in efficiency. The service providers are trying to gain market share by using the best of the available planes. The importance of the social media has gained more in the commercial usage of […]
Looking at the trend that websites have taken – be it design, concept, influence of search engine, new launch of website has become a big stressful exercise. Following are identified as Risks in re-vamping website Loose Search Rankings Loose content and images Book Marked links For sure we’ve all seen that when we clicked on […]
Back with some more details on YouTube Brand Channel. In my last post of YouTube Brand Channel I have discussed on the basic details of the channel creation and one of it features ‘Custom Images’. Let us see some more features on the YouTube Brand Channel. Profile Icon: The profile icon on the channel is […]
By now, most of the companies are looking for professional teams to help them get the customers to land on their page and bring them revenue. While the competition is hot to attract anyone who wants to spend, an easier approach to look at optimization is via doing A/B testing. The goal of A/B testing […]
Youtube is one of the most important medium that can be used to popularize your brand on the web. Sharing the videos on Youtube will give you an opportunity to show your customers in detail about your offerings. A Youtube channel allows you to splash your profile information, videos, playlists and more. You can also […]
E Commerce is taking the world of Online Business and to everyone searching for a Ecommerce Solution there is a common question raising in the mind – Which is the best platform for an Ecommerce website? Being Ecommerce Solution Providers we want to manifest some of the benefits of the Ecommerce Platforms we are using […]
Is it really necessary to get my web pages optimized? Without that cann’t my website get indexed by the search engines? This is what a lot of business owners think and yes it is true that your web pages can get crawled by the search engines and get indexed without search engine optimization but not […]
Search engine marketing is one of the most important parts of establishing an online business. Research, planning, implementation and marketing are those four pillars that hold the empire of any business. Online business is catching pace because of the speedy replies by the visitors. People are moving towards World Wide Web for doing business and […]
Do you keep track of the SEO techniques you are using? Are you aware of the newest trends on the block? IF the answer is “NO” you must keep up your pace in knowing the latest search marketing trends and tools being used in the industry these days. Every company big or small are trying […]
Over Sized Logos The over sized logos have been the top mainstream trend setters in 2011. Having over sized logos for a website is gaining popularity and we can expect more new designs and redesigned websites this year. The main objective of a logo is to give brand recognition to a product or a service […]
The modern day industry carries out most of its transactions online and an apt answer to these requirements are the Ecommerce platforms that have become common place these days. Still the challenge to develop bigger and better ecommerce applications that simplify the process of web application development persists. The solution to these issues has been […]
Have you ever wanted to compare last week’s AdWords performance with this week’s performance? This was possible previously by way of the account snapshot page, however that was for the entire account. Looking at just one ad group or campaign was more difficult. Google have now made slight modifications to the Graph options to provide […]
If your company offers a tangible product(s), and you have a website, then it’s likely you’ve already entered the exciting, lucrative world of e-commerce. Perhaps your sales are sufficient enough that you think you might not need to make any improvements. Maybe you think it isn’t worth the time or the effort. But what if […]
