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AI on Social Platforms: Revolutionizing Engagement

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Nispaara Blog
Introduction: Social Platforms Using AI As social media continues to evolve and play an increasingly important role in our daily lives, the way we connect and engage with others is being transformed by artificial intelligence (AI). From personalized ad campaigns to algorithms that optimize content creators' reach, AI is revolutionizing the future of social platforms. [...]

Digital Marketing Trends & Predictions for 2014

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Nispaara Blog
I realize there’s some repetition here with some of the posts I’ve been sharing on where I believe marketers need to focus their attention this year… but this infographic sums it up and was too good not to share! The year 2014 – digital marketing has reached a whole new level and continues to do [...]

Social Media Marketing World 2014 – 5 Trends You want to Jump on NOW!

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Nispaara Blog

I just recently returned from speaking at the Social Media Marketing World 2014 event in San Diego, California. This annual event is run by Social Media Examiner, a leading voice in the social media community. Every session was jam-packed by close to 2,000 attendees who came to learn from the top names in the digital […]

10 Amazing Content & Digital Marketing Facts

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Nispaara Blog

22 Million pieces of content are shared everyday 62% of companies outsource their Content Marketing 79% of Marketers use article publication as a tactic 63% of marketers use Newsletter as a tactic 52% of marketers use video as a tactic Interactive Football kids 87% of marketers use social media to distribute content The ROI of […]

Report: Facebook Won’t Roll Out Its Major Redesign Any Time Soon

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Nispaara Blog

Sources said that in the small rollout to a single-digit percentage of users, engagement with the new design has stalled. So much so, in fact, that the majority of users won’t receive this Facebook redesign we saw unveiled this year. Instead, sources said, it’s back to the drawing board on a better News Feed, while […]

Twitter Users Can Now Send, Receive Images in Direct Messages

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Nispaara Blog

Twitter users can now share and receive images in direct messages. Twitter unveiled the new feature in an update to versions of its iOS and Android apps on Tuesday. Users who update the app can send and receive images through DM on both mobile and web versions of the service. SEE ALSO: 25 Twitter Accounts […]

60% Of Us Are Guilty – We Don’t Do The Easiest Thing To Convert Website Visitors Into Customers

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Nispaara Blog
One of the simplest ways to convert website visitors into customers is something that 60% of us don’t do. Put a visible phone number on every page. Seriously, this is about putting a phone number on every page of your website? Yes. If you have a prominent number on every page, that’s awesome. You can [...]

Social Media Optimization is the next level in marketing

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Nispaara Blog

Social Media Optimization is the next level in marketing. When you combine Social Media Optimization with traditional SEO you have a scenario. You see, your product or service might not be presently known to the public and therefore it doesn’t matter if you rank for that phrase or not. Enter Social Media Optimization, the new […]