Content Marketing vs. Traditional Advertising [Infographic]
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Infographic
Did you know that 92 percent of marketers say that their social media efforts have generated more exposure for their businesses? Indeed, it’s the main benefit of social media marketing. So what else is trending in 2014? Visual assets are on the rise – most marketers plan on using more infographics and memes in their […]
If you’re like most marketers, you’re already clued into the “Millennial” generation — as the children of the Baby Boom, these 20-to-37-year-olds have been called “the most researched generation in history.” But time marches on, and there’s a new generation in town. Generation Z might still be under the legal drinking age (in the US, […]
Defining the perfect leads for your company is like setting up a perfect blind date. Is he up to your company’s standards? Does she have similar interests, or will the conversation fall flat? Is he even “on the market”? Will there be any chemistry? Most importantly, if you give their phone numbers (or email addresses) […]