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F YMonth: December 30, 2014

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2014-Dec-30 12:51 pm

3 Reasons Why Your Content Marketing May Have Failed In 2014

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Nispaara Blog

Content marketing is a tactic that requires research, testing and then a strategy on how to proceed. A lot of businesses tried content marketing for the first time in 2014. Those who didn’t see the results they were looking for shouldn’t rush to throw in the towel. A Google search for the words ‘content marketing’ […]

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2014-Dec-23 11:51 am

Content Marketing vs. Traditional Advertising [Infographic]

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Nispaara Blog
We've posted a new infographic to our B2B Marketing blog that shows how content marketing is competing with traditional advertising these days — the advantages to content marketing, which types of companies are using it and how much they're spending on it, which tactics are the most popular, and which key challenges content marketers are [...]
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2014-Dec-15 6:14 pm

7 essential LinkedIn stats: When to post, what to post and how to improve

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Nispaara Blog

A quick glance at a chart of the Internet’s fastest-growing social networks reveals what you likely already knew (Instagram is growing like mad) and what might be a surprise: LinkedIn is the third-fastest-growing social network. We at the Buffer blog can vouch for LinkedIn’s growth as our blog has experienced a swell in LinkedIn referral […]

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2014-Dec-11 6:28 pm

Google Trends- Monitor YouTube search data

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Nispaara Blog

Google Trends now allows users to monitor the queries typed to access the contents YouTube.com. Google has announced that YouTube search data are now available on Trends. You can analyze the evolution of specific keywords typed on the video streaming platform, according to three criteria: location (country), dates and category (thematic). These data allows you […]

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2014-Dec-2 4:50 pm

Digital Marketing Trends & Predictions for 2014

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Nispaara Blog
I realize there’s some repetition here with some of the posts I’ve been sharing on where I believe marketers need to focus their attention this year… but this infographic sums it up and was too good not to share! The year 2014 – digital marketing has reached a whole new level and continues to do [...]
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